There is the instance of a company that had worked over a number of years at developing a hardware solution with award winning technology and far reaching consumer appeal. It had been able to obtain good financing because of the tremendous upside potential and committed investors. Despite these positives the company was having trouble ramping up from its initial (beta) product launch to general release. Management was still made up of the original research and development group and was having trouble making the transition to a structure which was focused on producing and selling a product. Strata people were able to integrate themselves into the company reinforcing existing management in the areas of marketing strategy/sales, production, and finance. They facilitated the general product launch through contract manufacturers and third party distribution channels while ensuring administrative systems and contracts were in place to provide useful management reports and protect the intellectual property of the company. Through cooperation with the management team, board of directors and investors Strata was able to transition the company and facilitate the hiring of full time staff in the future. There is ongoing support provided through a combined advisory role and specific needs basis.